CSA has facilitated a bold 5-year partnership between Love Hemp and UFC. This gives the fast-growing CBD brand multiple branded integrations across UFC digital content, including social media, and UFC FIGHT PASS® programming.
Love Hemp will also be featured at the UFC Performance Institute, as part of joint commitment to educating athletes on the use of CBD to support recovery from injury and general wellbeing.
Tony Calamita, CEO and co-founder of Love Hemp, said, “We are extremely proud to have signed a 5-year partnership with the UFC. The Ultimate Fighting Championship is the world’s premier mixed martial arts organization (MMA), with more than 625 million fans, 142 million social media followers and over 1 billion households tuning in across more than 175 territories. We could not be prouder to be part of this journey”.
